Posted Jan 10, 2018 by Cole Bednarski
Last year, members from every Human Element department wrote for our blog, diving into issues in Magento development, digital marketing tactics, and ways our company has grown as a reflection of the eCommerce community. Our ability to involve so many team members in this effort and to consistently deliver quality content is one of our greatest internal successes of 2017. And while it feels nearly impossible to choose from the 53 original posts published last year, we’ve narrowed our list of favorites to ten. Check it out:
Having a refined marketing strategy is no easy task when your client list includes eCommerce stores in every industry from children’s bikes to large B2B systems like aquaponics. John Tucker, our resident Adwords ninja, brings us a few tips for expanding your audience beyond the obvious.
Our second spot on the top 10 list is a personal favorite. This post takes a look at all of our organization’s successes throughout 2017 including growing our internal team, achieving a spot on the Inc. 5000 list, and hosting our inaugural client conference. We also wanted to share how grateful we are to have such a unique and talented team, and awesome clients who work with us as true partners.
Project Manager and Team Lead Luke Bahrou knows how important it is to know a little bit of everything. So while he is a phenomenal project manager, he has explored the new Magento extensively. And thank heavens, because this post is, by far, one of the most informative and helpful of the year.
One of the hardest things to do is remain calm in an eCommerce emergency. A site’s down, there’s a page error on one of your most popular products, or any number of other disasters. You immediately call Human Element to get some help. Here are a few tips for communicating issues you’re having and getting a solution.
Human Element’s bread and butter is Magento development. So while we have transitioned in the past year to being a full service digital agency, solving problems in Magento is at our core. Learn how to install Magento 2 from Pro Developer Nate Shiff in this popular, well-trafficked post.
Having a holiday marketing plan for your eCommerce store will determine whether your company sinks or swims during the busiest shopping season of the year. What many people don’t realize is how early in the year you need to start planning. Learn the strategies Human Element recommends to surge ahead in Q4.
In the dev world, the same issue is encountered frequently, and developers are always looking for how someone else found the solution. This Magento Bug Fix pro tip post was viewed 3,224 times in the seven months since it was published, making it one of our most popular posts.
The Human Element team has become conference pros; attending (and speaking at) some of the biggest Magento conferences in the country, sharing some of our best eCommerce strategies with the community. So when you’re looking for tips for your next big Magento conference, checkout this helpful top 10 list for fellow attendees.
Our team grew significantly in 2016, requiring a hard look at how our internal team functioned. We formed a coalition to address the issue and a plan to improve all of our processes using smaller teams. Read all about our research and the ups and downs of this process.
Learn from an experienced Human Element developer some helpful tips and tricks on starting a career in Magento development. With such a massive framework at hand, it can be a daunting experience hopping into Magento, even with a strong dev background. Check out how one of our new frontend developers tackled this challenge and what she picked up along the way.