Built for Your Brand. Perfect for Your Users.
Human Element is a certified Shopify Plus partner. Whether you’re just getting started with eCommerce and need to get moving quickly or already have a digital storefront but it’s underperforming, Shopify may be the right platform for you. With the help of our expert Shopify development team, you can build your site exactly how you envision it.
Our Shopify Services
Custom Shopify Builds
From concept to launch, we build fully custom Shopify Plus stores designed for conversion and scale.
Theme Development
Custom Shopify themes crafted to match your brand identity and deliver engaging shopping experiences across devices.
Replatforming & Migrations
Seamless migration to Shopify with data integrity, SEO preservation, and zero downtime.
App & Integration Development
Custom apps and integrations with ERP, CRM, PIM, and third-party tools to streamline your operations.
B2B on Shopify Plus
Leverage Shopify Plus B2B features including custom pricing, account portals, and complex order workflows.
Ongoing Support
Continuous support, enhancements, and strategic guidance to keep your store competitive and growing.
Building on Shopify
Shopify is a cloud-based, multi-channel commerce platform designed to help you run your business. With its reputation for high conversion and speed to market, it features customizable templates, tools to sell across channels, and built-in marketing features to set you up for success.
Your store should reflect who you are — not an out-of-the-box template. We build custom Shopify themes that extend functionality and provide precise control over every detail.
- Full control of brand representation across all pages and devices
- Custom domain with built-in SSL
- Purpose-built layouts for your product catalog and buying journey
- Performance-optimized markup that loads fast and ranks well
Shopify gives you a full suite of marketing tools built directly into the platform. Connect marketing tools directly to your store data so you can measure what’s actually driving revenue.
Full suite to manage:
- Content marketing — blog, landing pages, and SEO-optimized product descriptions
- SEO — automatic sitemap, canonical URLs, meta field control, and structured data
- Targeted advertising — native Google and Meta ad integrations with product feed sync
- Social media — shoppable posts on Instagram, TikTok, and Facebook
- Email marketing — Shopify Email built in, plus deep integrations with Klaviyo and others
We can handle the full migration process, from auditing your existing platform to mapping data structures, redirecting URLs, and verifying everything before launch. We’ve migrated stores from Magento, WooCommerce, BigCommerce, and custom platforms, and we treat SEO continuity and data integrity as non-negotiable requirements.
- Seamless migration from any existing platform
- Full product, customer, and order data transfer
- 301 redirect mapping to preserve SEO equity
- Pre-launch QA across devices, browsers, and edge cases
- Post-launch monitoring to catch any issues before they affect customers
Shopify’s built-in analytics give you a clear picture of how your store is performing. Get a complete view of what’s driving revenue and where to focus next.
- Real-time sales and traffic dashboards
- Customer cohort and lifetime value analysis
- Custom report builder
- Integration with Google Analytics, Meta Pixel, and more
Whether you’re selling 10 products or 100,000, Shopify scales without performance degradation. Manage variants, collections, tags, and inventory across multiple locations from a single admin — with bulk editing and CSV import for large catalog operations.
- No product or variant limits
- Multi-location inventory management
- Bulk editing and CSV import/export
- Nested collections and smart collection rules
Shopify checkout is consistently one of the highest-converting in eCommerce. Combined with fast page load times, mobile-first design, and one-click checkout options like Shop Pay, your store is engineered to turn browsers into buyers.
- Shop Pay converts at nearly 2x the rate of standard guest checkouts
- Customizable checkout flows on Shopify Plus
- Built-in abandoned cart recovery
- One-click upsells and post-purchase offers
Shopify’s customer profiles consolidate purchase history, contact data, and behavioral segments in one place so you can build targeted campaigns, identify your most valuable buyers, and reduce churn.
- Unified customer profiles with full order history
- Customer segmentation and tagging
- Email marketing integration with Klaviyo, Mailchimp, and others
- Shopify Audiences for paid media targeting
Shopify’s theme architecture gives developers full control over HTML, CSS, and Liquid, enabling custom themes to match your brand system exactly.
- Full Liquid template customization
- Custom section and block architecture
- Responsive and accessible by default
Plan for high growth and high volume with Shopify.
Advanced eCommerce with Shopify Plus
A cost effective enterprise solution, Shopify Plus is a platform for high-growth and high-volume sales. It can handle high levels of traffic, product listings, and orders while also giving you complete creative control to represent your brand.
Shopify Plus provides the scalability to help your business grow. With Human Element’s help, you can customize your commerce stack with systems integrations to drive conversion and deliver a great customer experience.
Shopify Plus includes Shopify Flow, a no-code automation engine that lets you build complex workflows triggered by store events. Automate order tagging, fraud review, loyalty rewards, inventory alerts, customer segmentation, and more — without custom development.
- Shopify Flow for no-code workflow automation
- Automated order management and tagging
- Custom B2B pricing rules and discount automation
- Wholesale channel with account-specific catalogs
Shopify Plus is built for the enterprise integrations your business depends on. Human Element connects your store to the systems that run your operations — ERP platforms like NetSuite, SAP, and Epicor; CRMs like Salesforce and HubSpot; and email and marketing platforms like Klaviyo and Bronto. Every integration is built to be reliable, bi-directional, and maintainable. Some of our custom integrations for Shopify Plus include:
- ERP: NetSuite, SAP, Epicor, Microsoft Dynamics
- CRM: Salesforce, HubSpot, Infor
- ESP / Marketing: Klaviyo, Bronto, Mailchimp, DotDigital
- Custom REST and GraphQL API integrations
Shopify Plus makes it practical to sell internationally. Shopify Markets lets you manage multiple storefronts, currencies, languages, and tax configurations from one admin. Combined with localized checkout and regional fulfillment, you can enter new markets without rebuilding your store.
- Shopify Markets for multi-region management
- Multi-currency with automatic exchange rate updates
- Translated storefronts and checkout
- Local payment methods and tax compliance
Shopify Plus merchants get access to a dedicated merchant success manager and priority support. Human Element supplements that with our own ongoing support agreements — covering development, performance monitoring, platform updates, and strategic guidance so your team always has a technical partner available.
- Shopify Plus dedicated merchant success manager
- Human Element ongoing support agreements
- Performance monitoring and proactive issue resolution
- Platform updates and security patches
Meet your customers where they already are. Shopify Plus connects your catalog to Instagram, TikTok, Facebook, Pinterest, and Google Shopping — so buyers can discover and purchase without leaving the platform they’re on. Manage all channels from a single Shopify admin with unified inventory and order tracking.
- Native social media integrations
- Facebook and Google Shopping feeds
- Centralized order and inventory management across channels
No patching servers, no surprise infrastructure bills, no security upgrade cycles. Spend less time managing the platform and more time growing the business.
- No server management or hosting infrastructure costs
- Automatic security updates and PCI compliance
- Reduced developer overhead
Shopify Plus gives your marketing team the tools to execute faster and measure more accurately. Native integrations with ad platforms, email tools, and analytics mean less time wiring systems together and more time optimizing campaigns. Shop Pay and Shopify Audiences drive measurable improvements in paid media performance.
- Shop Pay’s industry-leading checkout conversion rates
- Shopify Audiences for smarter paid media targeting
- Native integrations with Klaviyo, Meta, Google, and TikTok
- – Built-in A/B testing and discount engine
As a certified Shopify Plus partner, Human Element brings technical expertise and strategic perspective to every engagement. We don’t just build — we advise. From platform selection and roadmap planning to ongoing optimization, we’re a long-term partner invested in your store’s performance.
- Certified Shopify Plus partner agency
- Platform selection and migration strategy
- Ongoing development and performance optimization
- Access to Shopify Plus partner resources and early feature previews
Shopify Plus is built to handle scale that would break most platforms. With 99.99% uptime SLA, unlimited staff accounts, and the ability to process thousands of transactions per minute, it’s the infrastructure behind some of the world’s largest DTC and B2B brands. Whether you’re running a flash sale or scaling to new markets, the platform won’t be your bottleneck.
- 99.99% uptime SLA with unlimited bandwidth
- Handles thousands of transactions per minute
- Unlimited staff accounts and permission controls
- Proven at enterprise scale — used by the world’s largest DTC brands
Shopify and Shopify Plus Pros
If time to market is a concern for you, Shopify and Human Element are the right solution. With the ease of set up that Shopify offers and our agile development approach, a quick site launch may be attainable for your business. For both B2C and B2B merchants, we can help with theme and template set up, API integrations, optimizing for headless, and more. Enjoy the benefits of this high-performing platform with the help of Human Element’s Shopify experts.
Based in Michigan, Human Element is a Shopify development agency serving clients across the U.S.
Roush Performance
Site Migration | Replatform | Website Development | UI/UX Design | Strategic Consulting
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172%
eCommerce Revenue
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90%
Transactions
Roush Performance moved from Magento 1 to Shopify Plus in 2023 to improve security, compliance, and scalability with less custom development.
Frequently Asked Questions
A Shopify development agency like Human Element specializes in building and customizing eCommerce websites using Shopify and Shopify Plus. Services include theme development, app integration, performance optimization, and ongoing support.
Hiring a Shopify developer ensures your store is professionally built, optimized for speed and SEO, and tailored to your brand. It also saves time and reduces costly errors from DIY development.
Yes. Human Element is a certified Shopify Plus partner. We help brands leverage its advanced features, including custom checkout, automation, and API integrations.
Absolutely. We offer full Shopify migration services, ensuring all your data, design, and SEO equity transfer seamlessly from platforms like Magento, BigCommerce, WooCommerce, or WordPress.








