Digital Marketing Solutions

Drive the engagement you need.

Strategic Marketing For
Relevant Traffic

Unlike many traditional marketing agencies, Human Element knows that more traffic doesn’t always equate to more revenue. That’s why our experts work with your team to define a strategy that truly captures your needs – whether qualified leads, eCommerce conversions, or relevant traffic and brand growth. Let’s rewrite the narrative and achieve the goals that truly matter to your business.


Audits are the ideal way to check the health of your website or marketing campaign. Through actionable insights and roadmaps that can be utilized independently – or as part of our strategic collaboration – we let the data do the talking. No matter the findings, our full suite of development services are ready to handle any of the follow-up.

Audits & Reviews:

  • Google Ads Campaigns Audit
  • Social Media Campaigns and Outreach Audit
  • Email Campaigns Audit
  • Competitor Analysis & Universal Keyword Targeting Review
  • Backlink Audit
  • Search Engine Optimization
    • Baseline SEO Review (Website)
    • Comprehensive SEO Audit (Website)
    • SEO Page Analysis (Technical & Content)

Digital Marketing Ads
Strategy & Management

Marketing initiatives can be tough to manage but offer huge rewards when done correctly. Our Digital Marketing experts provide the support your business needs to grow your brand and score more ROI on social, email, and paid platforms. Grow at a pace that makes sense for your business with our data-centric approach and leverage your single greatest marketing tool – your website.

This Includes:

  • B2B Digital Marketing
  • Google Search Ads
  • Google Display Ads / Remarketing
  • Google Shopping Feed & Merchant Center
  • Social Media Outreach
  • Social Media Paid Ads
  • Email Campaigns
  • SMS Campaigns

On-Page Optimization

The #1 rule of SEO is to answer the questions your users are asking. This could be anything from Do I trust this brand? to Where do I buy this product? And everything in between. On-site optimization services will enable you as a webstore owner to know that your website is optimized with your audience in mind.

This Includes:

  • On-Page eCommerce Content Creation & Optimization
  • Navigation Customizations
  • Product Attribute Customizations
  • Blog Writing
  • Pillar Content Writing
  • Crosslinks Implementation

SERP Optimization

Ensuring that the SERP experience is optimized for your audience(s) is critical. The Search Engine Result Page (SERP) is often the first interaction a potential customer has with your website. As search engines continue to evolve and redefine the internet experience, a B2B site receives an average of 30% of traffic from organic results, while B2C sites receive an average of 40-60% from organic. That’s a lot of users!

This Includes:

  • Metadata Copywriting
  • Schema Markup / Rich Snippets Optimization
  • Keyword Position Tracking & Research

Technical SEO Optimization

Search engines set new standards regularly for technical compliance of SEO best practices. It’s vital to the organic performance of your website to align implementation of any optimizations made with these standards to keep users engage, and your site ranking.

This Includes:

  • Zombie Pages
  • Orphaned Pages
  • Robots.txt File Customizations
  • On-Page Indexing Directives
  • Canonical Tags
  • Header Tags
  • Internal Linking Best Practices

Let's Get Started

We love collaborating with ambitious companies and passionate people. Let’s build something together.