Who We Are

Who We Are

Bringing the human element to tech.

Who We Are

Bringing the human element to tech.

Our Story

Where we’re going and where we’ve been.

At its core, Human Element was built on the belief that people matter – and it is reflected in everything we do. Our company was started in 2004 by managing partners Jason Magee and Ben Lorenz because they wanted to be a part of a company that valued human connection with a strong foundation in what they know best: software development and consulting. Fast forward 15 years and the Human Element of today has grown to something bigger and more successful than we could have hoped. Twice making it on the Inc. 5000 list, a handful of Fast Track awards, and most importantly, never losing the standards set when it was just two guys in a basement. Today, Human Element’s roots are still in technology and development, but we have evolved to support the growing and ever-changing eCommerce industry by offering new services in digital marketing, experience design, and customer research.

Your Humans

While Ann Arbor may have the second highest population in the state, anyone here knows that we have yet to lose the small town vibes. Our eclectic city is made up of thousands of small businesses, more than 1,300 in Downtown alone – including 220 tech and venture capitalist companies. Why? Because Ann Arbor is one of the fastest growing tech hubs in the country and pioneering the IT industry. Positioned on the north end of Downtown, just past the Kerrytown blocks, the Human Element office holds a particularly special place in Ann Arbor, and is proud to be a part of the community.

Home