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Data Analytics Consulting & Reporting

Using Customer Insights & Analytics for Growth

Discover hidden growth potential and gain a deeper understanding of your customers with our data analytics services from Human Element.

Our Analytics and Reporting Services

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Business Intelligence (BI)

Data analytics strategy consulting

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Data Visualization

Analytics Reporting & Dashboards

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GA4 & GTM

Google Analytics 4 and Google Tag Manager Implementation & Management

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GTM and GA4 audits

Ensure proper setup & collection

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Data Cleaning

Unify data architecture and address data gaps

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Custom dataLayer implementation

Headed and headless websites

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Organic Performance Report

Monthly dashboard providing a snapshot view of the performance of the website.

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Pulse scorecard

Basic website metrics overview

Building Measurement Into our Suite of Services

Valuable Insights

Data analysis and website strategy form a powerful duo. By analyzing website traffic, user behavior, and conversion rates, you can glean valuable insights into what content resonates with your audience and where your website falls short.

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Data-driven approach

This data can then be directly fed into your website strategy, allowing you to optimize page layouts, target specific keywords, and tailor content to user needs. This data-driven approach ensures your website is not just visually appealing, but also drives user engagement and aligns with your KPIs and business goals.

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Growth Through Customer Insights and Analytics Expertise

Discover hidden growth potential and gain a deeper understanding of your customers with our data analytics services. We guide you in crafting an analytics strategy, identify the right metrics to track (KPIs), and create custom solutions to capture and report on this data. Our team of experts can help you leverage data at every touchpoint, including Google Tag Manager (GTM) and GA4 implementation, to extract valuable customer insights and drive measurable business improvements.

Data & Analytics Projects
Implementation of GA4 e-commerce tracking

Let's chat!

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Contacts

200 S. 1st St. Suite 213
Ann Arbor, MI 48104

833.336.6782

[email protected]

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