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// The Human Element Blog: eCommerce Insights

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Creating sitemaps for Magento multistore instances

Sitemaps are an important part of every eCommerce website. They help search engines find and index your products and content. However, when creating a mutli-store site using Magento, if you’ve tried to

Human Element September 17, 2015

Human Element hosts Magento two-factor authentication webinar

On Wednesday April 29, Human Element hosted their first webinar on two-factor authentication for Magento and presented the first demo of the Sentry Two-Factor Authentication extension for Magento. Developed as

Human Element April 30, 2015

Human Element launches new Magento website for NoIR LaserShields

When you’re in the business of working with lasers, you’ve gotta wear shades. That’s where a website like noirlaser.com comes into play. NoIR offers a wide variety of frames and

Human Element April 14, 2015

WEBINAR: SENTRY Two-Factor Authentication for Magento

Human Element is proud to announce our first webinar on Two-Factor Authentication, in conjunction with the release of SENTRY, a free and open source two-factor authentication module for Magento. In the

Human Element April 9, 2015

Human Element launches new Magento design for B2B brewery supplier GW Kent

We’ve been hard at work here at Human Element this year. In early March, we launched a new responsive design for online B2B brewery and winery supplier, GW Kent. Not

Sabra Bander March 31, 2015

Human Element to host SEO Meetup at eCommerce Ann Arbor Tonight

Join Human Element tonight during our first eCommerce Ann Arbor meetup of the year. We would like to welcome Ann Arbor SEO guru Nicklaus Suino from SEOAnnArbor.com as he presents SEO…

Human Element March 24, 2015

Implementing Google Trusted Stores for Magento

As the web evolves so must your site when it comes to gaining the trust of your customers. One easy way to grab your customers’ trust, aside from having an

Human Element March 6, 2015

Magento Template Development – Finding $This

$this — Anyone who’s opened a Magento template phtml file has seen the $this object and wondered which this is that? Turns out it’s pretty simple to track down. In a template

Human Element February 11, 2015

Ann Arbor Magento Developers Meetup Announcement

This month, Human Element will be hosting the first ever Ann Arbor Magento developer’s meetup. For more details on it, check out our Meetup group, or if you have questions

Human Element January 23, 2015

What Should I be A/B Testing?

This is Part 2 of Josh Frank’s exciting series of blogs on A/B Testing. Read Part 1 Why You’re Crazy Not to A/B Test Your Magento Store for a little bit

Josh Frank January 15, 2015

Magento Local Setup Errors and How to Diagnose Them

Ever setup a local version of a web site and it just would not work? You aren’t the only one, and you won’t be the last considering the numerous ways

Human Element January 9, 2015

Magento API: Quote, Shipping, and AddProduct

Are you a developer? Do you like Magento (at least 60% of the time)? Do you like SOAP APIs? Is answering these questions as easy as a two year old

Paul Briscoe December 17, 2014

How to Pass the Magento Certification Test

I was a freelance developer for a few years before I came to Human Element. If you’ve ever freelanced before, you know it isn’t easy. You take on a project

Human Element December 11, 2014

Why you’re crazy not to A/B Test your Magento store

You’ve heard the stories. eCommerce case studies where revenue skyrocketed by as much as 107%, or revenue per visitor jumped by 17%. Are these just fairy tales? Internet rumors? How are these

Josh Frank December 3, 2014

Magento B2B eCommerce Software: Selling to Wholesalers with Custom Pricing

When it comes to selling online, Magento is the workhorse for a number of B2C websites. “But how can I take advantage of this for my private wholesale or B2B customers,” you

Ben Lorenz November 18, 2014

Form Validation, the Magento way…

Pop quiz hotshot. You have a form on your Magento site. If it’s not filled out correctly, bad stuff will happen. What do you do? What do you do? Form

Human Element October 31, 2014

How to Make Magento Search Better

Magento, by default uses MySql full text, like, or combined search. “Most full text search implementations use an “inverted index.” This is an index where the keys are individual terms

Paul Briscoe October 30, 2014

XDebug Setup on MAMP with Aptana

Assuming you already have MAMP working (with at least one website) on your local Mac computer, and you are using Aptana, you can follow along with getting XDebug working too.

Paul Briscoe October 23, 2014